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book (6)


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1980 (6)

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Book
Télécommunications objectif 2000
Authors: ---
ISBN: 2040121129 9782040121129 Year: 1980 Publisher: Paris Dunod


Book
A way and ways
Author:
ISBN: 0883771470 9780883771471 Year: 1980 Publisher: Rowley Newbury House


Book
Speaking of apes : a critical anthology of two-way communication with man
Authors: ---
ISBN: 0306402793 1461330149 1461330122 9780306402791 Year: 1980 Publisher: New York, NY ; London : Plenum Press,

Metaphors we live by
Author:
ISBN: 9780226468013 9780226470993 0226468011 0226468003 Year: 1980 Publisher: Chicago, IL : University of Chicago Press,

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Abstract

The now-classic 'Metaphors We Live By' changed our understanding of metaphor and its role in language and the mind. Metaphor, the authors explain, is a fundamental mechanism of mind, one that allows us to use what we know about our physical and social experience to provide understanding of countless other subjects. Because such metaphors structure our most basic understandings of our experience, they are "metaphors we live by"--metaphors that can shape our perceptions and actions without our ever noticing them. In this updated edition of Lakoff and Johnson's influential book, the authors supply an afterword surveying how their theory of metaphor has developed within the cognitive sciences to become central to the contemporary understanding of how we think and how we express our thoughts in language.

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